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Principles of Pricing (Sat, 10am-1pm): SoFlo Cake & Candy Expo

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Class Description

Class Description: Do you find yourself after a week full of orders only making a few dollars? Are you underpricing yourself because you are afraid people won’t buy otherwise? All of us in this industry have faced these difficult questions when wanting to sell our baked goods but we shouldn’t sell ourselves short. Principles of Pricing will not only help you answers these difficult questions but will also give you the confidence when quoting a potential customer. We will breakdown how much it truly costs you to produce an order for someone, how much you should be making per order, and things to consider when pricing orders. This is an open discussion class, so along the way we will use real world examples to understand how to apply the knowledge gained in this course. Strategies will also be given to help when quoting a client by e-mail, phone, and in person.

 Key Topics:

·         Understanding your costs

·         Discuss profit margin

·         Pricing Strategies

·         Reducing cost strategies

·         Quoting client strategies

·        Real world examples

·         Q & A at the end

All Sales Are Final! 

Class FAQs

  • All class tickets are non-refundable once purchased.
  • All classrooms are on the second floor of MACC.
  • You will need a general admission ticket in order to register for classes, including classes hosted on Friday.
  • The vendor hall will not be open on Friday, and is only open Saturday & Sunday.
  • Classes will begin promptly at the time scheduled.
  • Saturday and Sunday there will be a two two-hour break from 1:00-3:00 to allow time for lunch, shopping, raffle drawings and contest results.
  • All class materials and tools are included for classroom use only, unless otherwise noted. Students will NOT keep any tools used in class. Each student will be provided with a box to take home your completed class project.
  • No children or guests allowed in classrooms. Only registered students will be permitted inside the class area.

Class Terms

Disclaimer: Please be aware that all purchases are non-refundable and final. There are no options for cancellations or transfers, and no exceptions can be made. SoFlo Cake and Candy Expo cannot assume responsibility if you inadvertently schedule overlapping classes. We kindly ask you to thoroughly review your schedule prior to completing your purchase to ensure there are no double bookings. Your attention to this detail is greatly appreciated.

In the event that the minimum student enrollment requirement is not reached by the specified deadline, the class will be cancelled. Affected students will promptly receive notification and will be provided with a  complete refund for the class/demo.


Bilingual disclaimer: The class will primarily be conducted in English, with occasional instruction in Spanish. La clase se llevará a cabo principalmente en inglés, con instrucción ocasional en español.